Work type: Staff Full Time
Location: UMass Amherst
Department: MarCom
Union: PSU
Categories: Public Relations, Marketing, Communications
About UMass Amherst
UMass Amherst, the Commonwealth’s flagship campus, is a nationally ranked public research university offering a full range of undergraduate, graduate and professional degrees. The University sits on nearly 1,450-acres in the scenic Pioneer Valley of Western Massachusetts, and offers a rich cultural environment in a bucolic setting close to major urban centers. In addition, the University is part of the Five Colleges (including Amherst College, Hampshire College, Mount Holyoke College, and Smith College), which adds to the intellectual energy of the region.
Job Summary
The University Marcom Group leads and coordinates strategic marketing efforts for the University of Massachusetts Amherst to raise the institution’s global visibility and reputation as one of the nation’s great public research universities. It tells the university’s stories across a wide array of platforms and builds strong relationships with important audiences through a variety of traditional and new marketing tactics. Additionally, Marcom provides leadership, consultation, partnership, and coordination for marketers and communicators across campus, collaborating with all colleges, schools, and units.
Under the direction of the Executive Creative Director, the Senior Video Producer will work collaboratively as a member of the Marcom team to create professional video and multimedia marketing content to support the institution’s strategic goals. The Senior Video Producer is responsible for taking video projects from conception to completion and is responsible for all aspects of video production including pre-production, planning, camera, light, and sound operation. This position must have a strong understanding of video and multimedia best practices driving to achieve results and strategically addressing visual problems with creative concepts. In addition, the Senior Video Producer is responsible for all aspects of digital asset management within Marcom and requires the ability to follow established brand guidelines and workflows.
Essential Functions
-
Serve as a producer and project manager for video and multimedia content initiatives ensuring projects are completed on time and within budget.
-
Manage in-house multimedia video/motion designer, in-house photographer, as well as freelance and contract personnel and student employees as needed.
-
Collaborate on institution-wide projects and initiatives to develop concepts that align with content best practices and brand guidelines.
-
Collaborate with the University Relations News Team video producer to identify content opportunities and ensure a holistic UMass Amherst multimedia and video strategy.
-
Plan and run studio and location shoots.
-
Oversee asset management, including data collection from camera media, encoding video and audio files, uploading video files to various platforms for review and distribution, backing up files to a digital asset management system, and metadata tagging of files for cataloging and archive.
-
Provide content output quality assurance with a high attention to detail.
-
Meet with internal university clients to evaluate and discuss requests and ideas for video and multimedia projects across campus.
-
In collaboration with Multimedia Video/Motion Designer, perform post-production tasks including professional editing, motion graphics creation, color correction, audio mixing, and video compression as needed.
-
Work with external agencies and partners on video and multimedia projects.
-
Use project management and database software to build timelines and track project progress and final deliverables.
-
Demonstrate a multicultural awareness and contribute to cultivating an inclusive, and respectful university community.
Other Functions
-
Performs other duties as assigned.
Minimum Qualifications (Knowledge, Skills, Abilities, Education, Experience, Certifications, Licensure)
-
Bachelor’s degree with preferably a focus on video editing or production; other related degrees will be considered.
-
5+ years of professional experience in all areas of video production.
-
Advanced understanding of video production technologies and techniques, including the operation of audio recorders, cameras, lenses, and lighting equipment.
-
Digital asset management experience.
-
Experience with non-linear editing, including motion graphics creation, color correction, audio mixing, video compression, and online distribution.
-
Proficient in Final Cut Pro X, Adobe After Effects.
-
Must be able to travel locally for on-location shoots throughout the UMass Amherst campus. Must be able independently transport equipment to video shoot locations in a secure manner.
Preferred Qualifications (Knowledge, Skills, Abilities, Education, Experience, Certifications, Licensure)
-
Strong interpersonal, organizational, and project management skills, with the ability to meet deadlines, prioritize, and work on multiple projects simultaneously.
-
Demonstrated ability to communicate effectively.
-
Management experience is a plus.
-
Willingness to learn new technologies and techniques as video production standards evolve.
-
Experience working in higher education.
Physical Demands/Working Conditions
-
Typical office environment.
-
Some local travel throughout the UMass Amherst campus.
-
Carry, balance, push/ pull, lift video equipment to complete video shoots. May require incumbent to sit, stand, squat, and/or bend to capture video footage.
Work Schedule
-
Monday – Friday, 37.5 hours/ week.
- This position has the opportunity for a hybrid work schedule, which is defined by the University as an arrangement where an employee’s work is regularly performed at a location other than the campus workspace for a portion of the week. As this position falls within the Professional Staff Union, it is subject to the terms and conditions of the Professional Staff Union collective bargaining agreement.
Salary Information
PSU Level 28
Salary Chart
Special Instructions to Applicants
Along with your application, please submit a resume, cover letter, and contact information for three professional references. Video samples must be submitted with application. The position may remain open until filled.
UMass Amherst is committed to a policy of equal opportunity without regard to race, color, religion, gender, gender identity or expression, age, sexual orientation, national origin, ancestry, disability, military status, or genetic information in employment, admission to and participation in academic programs, activities, and services, and the selection of vendors who provide services or products to the University. To fulfill that policy, UMass Amherst is further committed to a program of affirmative action to eliminate or mitigate artificial barriers and to increase opportunities for the recruitment and advancement of qualified minorities, women, persons with disabilities, and covered veterans. It is the policy of the UMass Amherst to comply with the applicable federal and state statutes, rules, and regulations concerning equal opportunity and affirmative action.
Advertised: Sep 9 2022 Eastern Daylight Time
Applications close:
University of Massachusetts Amherst
Related jobs:
Casting Background Talent for Formal Party Scene in Trailer
Job Description
A high-energy trailer shoot for a popular online personality is seeking 30 background extras to bring vibrant energy to a formal-themed event scene. This production will feature glitz, glamour, and a fun party atmosphere, designed to capture the vibe of a stylish celebration. If you’re confident on camera and love the idea of a red-carpet-inspired shoot, this is your chance to shine in an upbeat and social environment.
Job Responsibilities
-
Portray a guest at a formal event with natural energy and engagement
-
Dress in formalwear to match the elegant, upscale party theme
-
React authentically and interact with other background performers
-
Follow direction from the director to maintain visual continuity
-
Contribute to a high-energy, dynamic set vibe throughout filming
Requirements
-
Male and female talent, ages 21–40
-
All ethnicities encouraged to apply
-
Must be comfortable in formal attire and group settings
-
Must be available on the scheduled shoot day
Compensation
-
Paid background opportunity (rate provided upon booking)
-
Great exposure in a polished, high-visibility digital trailer
-
Work alongside a top-tier digital creator and creative production team
Casting Background Talent for Punk-Themed Music Video
Job Description
A high-energy music video is seeking expressive background performers to bring a raw, chaotic atmosphere to a choreographed outdoor scene. This project captures a gritty, underground “anarchy gathering” vibe under an overpass and needs talent who can move with intensity, style, and authenticity. If you’re ready to jump, mosh, and let loose with a rebellious edge, this shoot is for you.
Job Responsibilities
-
Perform as background talent in a stylized punk/gothic video scene
-
Engage in choreographed crowd movement and high-energy reactions
-
Portray a DIY, expressive character while maintaining scene direction
-
Maintain professionalism and stamina for a night shoot outdoors
-
Collaborate with other performers in a physically active environment
Requirements
-
All genders, ages 20–38
-
Must be based near the Nashville/Burns, TN area
-
Must wear all black with no visible logos
-
No brightly colored or standout hair styles
-
Comfortable with physical movement and chaotic performance energy
-
Must not be scheduled to work emergency/911 shifts on the shoot date
Compensation
-
$100 flat for an 8-hour night shoot
-
Same-day payment
-
Great exposure opportunity with a dynamic creative team
Casting Heavily Tattooed Female Actress for Mom Role in Feature Film
Job Description
A feature film is seeking a heavily tattooed Caucasian female actress, aged 30 to 50, to portray a mother in a pivotal, paid role. This unique character requires depth, relatability, and on-screen presence. If you bring a distinct look and strong emotional range, this is a standout opportunity to shine in a scripted feature film.
Job Responsibilities
-
Play a mother figure with authenticity and emotional nuance
-
Participate in rehearsals and take direction from the film’s creative team
-
Deliver dialogue and actions in line with the script and character development
-
Work closely with fellow cast members for natural chemistry on screen
-
Represent the film’s vision and story through expressive performance
Requirements
-
Caucasian female actress aged 30–50 with visible, prominent tattoos
-
Submit recent headshots and full-body photos
-
Include resume detailing prior acting experience
-
Reel submissions encouraged (if available)
-
Provide full contact information: name, phone number, and email address
Compensation
-
Paid acting opportunity; rate will be disclosed upon selection
-
Gain professional exposure and experience in a feature-length production
White Male Supporting Role – “Ben” in Independent Feature Film
A powerful supporting role is now casting for a White male actor to portray Ben in a heartfelt feature film centered on adoption, family bonds, and emotional resilience. This character-driven indie production is being shot for international film festivals and digital streaming release.
Job Description
Ben is a loving husband and the adoptive father of Aiden. He serves as a steady, compassionate force amid the emotional complexities of his family’s adoption journey. The role calls for a grounded, emotionally intelligent performance that balances sensitivity, strength, and patience.
Job Responsibilities
-
Portray Ben Conley, a man committed to his family, supporting both his wife and son during difficult conversations
-
Engage in scenes that require calm, empathetic dialogue and nuanced emotional reactions
-
Build authentic on-screen chemistry with the actors portraying Sasha and Aiden
-
Be available for 6–7 shoot days during the filming window
Requirements
-
Male actor, 40s
-
White ethnicity
-
Strong dramatic acting skills with a focus on emotional subtlety
-
Comfortable performing in scenes dealing with adoption, family tension, and personal growth
Compensation
-
$200/day
-
Shot on Red Komodo and Canon C500 for festival circuit and streaming release
-
Valuable exposure through domestic and international distribution
Casting Call – Mom Content Creators for Fitness Brand (UGC Commercial)
Job Description
A leading fitness brand is looking for US and Canada-based moms to create energetic and authentic user-generated content (UGC) for a remote commercial campaign. This project seeks confident, active moms who can showcase lifestyle-focused fitness content from home while balancing real-life energy with on-camera charm. Ideal candidates will highlight the modern mom experience, self-shoot content, and represent a variety of body types in stylish activewear.
Job Responsibilities
-
Self-film UGC videos from home following a provided script or shot list
-
Represent the brand’s activewear in an authentic, engaging manner
-
Convey positive energy and connect with audiences through honest storytelling
-
Showcase the balance of mom life, fitness, and everyday living
-
Follow direction and deliver footage that meets brand expectations
Requirements
-
Female, ages 28–40
-
Must be a mom based in the US or Canada
-
All body types welcome: average, athletic, slim, curvy/fit
-
Prior experience creating content for clothing or activewear brands
-
Confident, fun, and comfortable speaking on camera
-
Must be able to self-shoot using a smartphone or iPhone
-
Have a happy, positive, and authentic presence
-
Must have interest or experience in UGC content creation
Compensation
-
Paid opportunity (rates provided upon selection)
-
Remote shoot – work from home on your own schedule
-
Credit and exposure in branded fitness campaigns
Brand Ambassadors for Promotional Event
An energetic promotional team is seeking outgoing and reliable brand ambassadors to represent major brands during a high-impact event in the Baltimore/DMV area. This is a great opportunity for friendly professionals who thrive in public-facing roles and enjoy creating memorable experiences for attendees.
Job Responsibilities
-
Represent the brand with enthusiasm and professionalism during live events
-
Interact with the public to promote products or services in a positive, engaging way
-
Maintain a well-groomed, upbeat appearance and communicate clearly
-
Arrive on time, follow event protocols, and assist with setup and breakdown as needed
Requirements
-
Open to male and female candidates, must be 21 or older
-
Must have an outgoing, happy personality with a passion for public engagement
-
Previous experience in brand ambassadorship or promotional work preferred
-
Must have reliable transportation to and from event venues
-
Must live within 45 minutes of Baltimore, MD
-
Must be fully available for the scheduled event day
-
Must be punctual, responsible, and dependable
Compensation
-
Paid opportunity (rate provided upon application)
Fashion Model Casting Call
Job Description
A top fashion management team is on the lookout for aspiring fashion models eager to break into the modeling industry. No experience is necessary—this is your chance to be discovered and kickstart your modeling career. Talent scouts are currently reviewing submissions, so don’t miss the opportunity to make your mark in high fashion.
Job Responsibilities
• Submit two clear snapshots (face and full body) with no makeup
• Display natural features and professional presence
• Provide accurate contact details and location
• Stay available for follow-up casting calls or scouting interviews
Requirements
• All genders welcome
• Must be comfortable being photographed with no makeup
• No prior modeling experience required
Compensation
• Compensation details will be shared upon further consideration or selection
• Great opportunity for professional exposure and potential agency representation
Bar Patrons with Cars for Limited Series
Job Description
A major limited series is casting men and women to portray bar patrons in a scene with principal cast members. This opportunity is for fresh faces only—applicants must not have previously worked on this production. Talent must also own a vehicle that is not red, black, or white, as personal cars will be featured on screen.
Job Responsibilities
-
Appear on camera as a background bar patron alongside cast
-
Bring your own approved vehicle for use in the scene
-
Follow direction from the production team on set
Requirements
-
Must be age 21 or older, all ethnicities welcome
-
Must own a car that is not red, black, or white
-
Submit clear photos of your vehicle
-
Include the year, make, model, and color of your car
-
Must not have worked on this production previously
Compensation
-
$182 flat rate
-
Filming in Southeast Atlanta
-
Local hire only
Casting Teen Actors for Suicide Prevention PSA – Teen Storyline
Job Description
A heartfelt PSA campaign focused on suicide prevention is casting non-union actors for a narrative short centered around a teenage girl’s emotional journey. This project aims to raise awareness and offer hope through powerful performances and storytelling. Filming will take place locally in the Miami area, and actors must be available for shoot dates scheduled between May 28–30.
Job Responsibilities
-
Portray emotionally complex characters in a scripted PSA scene
-
Deliver expressive, raw performances that reflect the intensity of real-life teen experiences
-
Follow direction closely to match the tone and message of the campaign
-
Engage with other cast members in naturalistic, emotionally resonant scenes
Requirements
-
Lead: Teenage Girl
-
Hispanic or can pass as Hispanic
-
Legal age 18 but must appear younger
-
Dark hair, tan complexion, expressive eyes
-
Must show grit, vulnerability, and strong emotional range
-
-
Supporting: Older Sister
-
Hispanic or similar appearance
-
Age 22–25, should appear slightly older but still youthful
-
Can be real siblings or matched for visual believability
-
-
Extras: Teen Friends
-
Three girls and two guys
-
Ages 18–21, all ethnicities
-
Should look like authentic high school or college-aged friends
-
-
Supporting: Counselor
-
Female, age 35–45
-
Hispanic or can pass as Hispanic
-
Empathetic, grounded, and professional presence
-
Compensation
-
Lead: $300 flat
-
Supporting: $200 flat
-
Extras: $150 flat
-
VO sessions available separately if needed
-
Payment issued within 7 days of filming
Insurance Agent Role for Illinois Commercial
Job Description
A commercial production is seeking talent to portray primary insurance agents in an action-inspired scene for an upcoming insurance campaign. The role involves light physical activity and is ideal for performers who are in good shape and can take direction easily on set. This is a great opportunity for local talent to be featured in a professional shoot with strong visual presence.
Job Responsibilities
-
Portray a soldier-style insurance agent in a commercial scene
-
Participate in light physical activities such as an obstacle course or rope climbing
-
Work professionally with the cast and crew to capture dynamic footage
Requirements
-
Ages 21–35
-
All genders welcome
-
Must be physically fit and capable of climbing a rope
-
Must be local to Illinois or able to self-report
Compensation
-
$200 for the shoot day
-
Featured role in a commercial with high exposure potential
-
Gain on-camera experience in a dynamic environment
Casting Call: Blonde Female Photo Double for Feature Film
An upcoming feature film is seeking a professional and reliable photo double to match a lead actress. This is a great opportunity for someone with matching physical characteristics and previous stand-in or on-set experience. Filming will take place over two days and offers competitive industry pay for qualified talent.
Job Responsibilities
-
Serve as a photo double for a lead actor on set
-
Match the actor’s build, height, and appearance for specific scenes
-
Follow direction and remain attentive during production setups
-
Be camera-ready and punctual for scheduled shoot days
Requirements
-
Female, Caucasian
-
Height: 5’5”–5’7”
-
Age: 20s to 30s
-
Blonde hair
-
Clothing size: 0/2 dress, XS/S shirt, 26 pants
-
Previous stand-in or photo double experience preferred
-
Must be local to or able to work in Conyers, GA
Compensation
-
Rate: $175 for 12 hours
Talent Needed for Head Shaving Scene in Viral Content Shoot
A unique and bold opportunity is available for anyone willing to shave their head on camera for a popular content creator’s shoot. This paid gig is perfect for individuals looking to gain visibility in the entertainment and digital media space. The project will be filmed in Atlanta and offers a fast-paced, exciting environment working alongside a known content personality.
Job Responsibilities
-
Participate in an on-camera scene involving head shaving
-
Collaborate with a social media team and production crew
-
Follow on-set direction and perform naturally in front of the camera
-
Be available for the scheduled filming day
Requirements
-
Must be comfortable having your head shaved on camera
-
Reliable and available for next-day filming in Atlanta
-
Open to experimental or edgy content creation
-
No prior acting experience required, but confidence is key
Compensation
-
Paid opportunity
-
Chance to be featured by a popular digital creator
-
Exposure to a wide online audience