Takeaways:
- Project ROSE is casting nationwide for a high-paying commercial campaign.
- Unique looks and cultural authenticity are strongly encouraged.
- Select roles film in NYC; others are open to U.S. talent with valid passports.
- Potential earnings exceed $10,000 with travel and usage fees.
- Apply now through Project Casting.
What Is Project ROSE About?
Project ROSE is a major commercial production aiming to spotlight powerful visual storytelling through a cast of individuals with diverse, authentic, and compelling appearances. This campaign is not about polished models—it’s about real people with distinct presence and cultural depth. The commercial’s concept focuses on characters that represent a global yet distinctly American identity, with emotional resonance and visual impact.
Who Is in the Cast of Project ROSE?
Since this is a commercial campaign still in pre-production, the cast is being assembled from scratch. The production team is focused on finding:
- Men and women ages 25–50 with ethnically ambiguous or multicultural features
- Japanese American and native Japanese talent (ages 20–35) fluent in Japanese
- NYC-based performers: a brunette female (20–30) with ambiguous ethnicity and a cool, attractive African American male in his 20s
This is an incredible opportunity for lesser-represented talent to gain exposure on a high-profile commercial platform.
Who Is Handling Casting for Project ROSE?
Miami Talent Casting is leading the nationwide search for Project ROSE. Known for sourcing dynamic, diverse talent across film, television, and commercial work, Miami Talent brings years of casting expertise and a vast network of industry connections. Their ability to discover new faces and match them to breakthrough roles makes them a trusted name in entertainment casting.
How Does the Casting Process Work?
The casting process for Project ROSE is straightforward yet selective:
- Submit your application via Project Casting, including headshots, video clips (if applicable), language abilities, and passport details.
- If selected, you may be invited to audition remotely or in person, depending on the role’s location.
- Final selections will be contacted for travel arrangements, fittings, and shoot dates.
Because the roles may involve international travel, you must hold a valid passport with at least 6 months before expiration.
Where Is Project ROSE Filmed?
Filming will take place in multiple locations, with a mix of New York City-based and nationwide roles. Specific roles require local NYC talent, but many are open to performers from across the U.S. willing to travel. Travel days and down days are compensated, making this a financially and professionally rewarding gig.
When Does Filming for Project ROSE Start?
The production is moving quickly, and selected talent must be ready for:
- Fittings
- Multi-day shoots
- Travel on short notice
While exact filming dates have not been disclosed, availability and flexibility are crucial, particularly for performers selected for travel-heavy roles.
Where Can You Find Project ROSE Casting Calls and Auditions?
You can find this casting call and other high-paying commercial gigs on Project Casting’s trusted platform:
👉 Apply Now for the Project ROSE Commercial
This job post includes detailed requirements, pay breakdowns, and instructions on how to submit for each character profile. Project Casting is the go-to hub for verified entertainment industry opportunities.
Best Audition Tips for Landing a Role on Project ROSE
To stand out in this premium commercial casting, follow these expert-backed tips:
- Embrace Your Unique Look: This casting is not about traditional beauty standards. Highlight what makes you visually striking or culturally distinctive.
- Fluency and Authenticity Matter: If you’re applying for Japanese-speaking roles, ensure your submission reflects fluency and cultural understanding.
- Keep It Professional: Even though it’s a commercial, on-camera presence, punctuality, and adaptability are key traits casting directors notice.
- Highlight Versatility: If you can perform multiple accents (American, British), showcase that in your video submission.
- Include Passport Info: Since international travel may be required, submit a valid passport upfront to avoid delays.
🎬 Pro tip: Record a quick intro video showing your personality and comfort in front of the camera—it could make all the difference.
Why You Should Apply
With a session fee of $550, usage fees up to $10,000, plus travel day pay ($500) and fitting stipends ($150), Project ROSE offers not just exposure but serious compensation. This is a rare opportunity for everyday performers to land a breakthrough spot in a campaign with global reach and cultural impact.
How to apply?
Join Project Casting to access jobs you can apply to right now.
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