Job Summary: The Digital Marketing Manager will be responsible for developing and executing digital marketing strategies that drive traffic, engagement, and conversions for RedSail Technologies’ brands. The successful candidate will have a strong understanding of digital marketing channels, experience managing a team, and a track record of driving results through digital marketing campaigns.
Key Duties:
- Develop and execute digital marketing strategies that align with business objectives and customer needs
- Manage and mentor a team of web developers, social media specialists, and other digital marketing professionals to deliver high-quality digital marketing campaigns and collateral
- Monitor and analyze the performance of digital marketing campaigns, and make data-driven recommendations to improve results
- Collaborate with cross-functional teams, including content writers, designers, and other marketers to ensure digital marketing campaigns are aligned with brand messaging and voice
- Stay up-to-date with industry trends and best practices, and make recommendations to improve digital marketing strategies and tactics
- Manage digital marketing budgets and timelines to ensure projects are completed on time and within budget
Education/Training:
- Bachelor’s degree in Marketing, Advertising, Communications, or related field
Required Work Experience/Skills:
- 5+ years of experience in digital marketing, including experience managing a team
- Strong understanding of digital marketing channels such as social media, email marketing, SEO, PPC, and content marketing
- Experience with digital marketing software and tools such as Google Analytics, AdWords, Hubspot, ChatGPT, Midjourney, Bing Image Creator and Hootsuite
- Excellent communication, collaboration, and leadership skills
- Ability to manage multiple projects simultaneously and meet tight deadlines
- Strong attention to detail and ability to maintain high-quality standards
Preferred Work Experience/Skills:
- Experience in the healthcare industry or related field
Work Location:
- The Digital Marketing Manager will work in our office located in Irving, TX and will report to the Chief Commercial Officer. They will manage a team including web developers and social media specialists.
PioneerRx Pharmacy Software
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Job Description
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Job Responsibilities
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